<?xml version="1.0" encoding="UTF-8"?><!-- generator="WordPress/2.8.4" -->
<rss version="0.92">
<channel>
	<title>Rochelle Grayson</title>
	<link>http://rochelle.ca</link>
	<description>An Digital Media CEO focused on Monetization, Social Entertainment, and Fun</description>
	<lastBuildDate>Thu, 29 Jul 2010 18:57:43 +0000</lastBuildDate>
	<docs>http://backend.userland.com/rss092</docs>
	<language>en</language>
	
	<item>
		<title>Amazon vs. Apple: Different Business Models</title>
		<description>There has been a great deal of discussion about Amazon's recent announcement and pricing for the Kindle 3. (And yes, I will probably be purchasing one!) Many are saying that the Kindle 3 may very well put an end to the eReader wars, with Kindle clearly on top. (The iPad ...</description>
		<link>http://rochelle.ca/2010/07/29/amazon-vs-apple-different-business-models/</link>
			</item>
	<item>
		<title>Announcing My New Job: CEO of BookRiff</title>
		<description>It's official! After my last post about the challenging business environment in Vancouver, I am thrilled to announce that I have taken on the role of CEO for a top-notch startup called BookRiff! So, Vancouver, like it or not, you are stuck with me for a little more time :-)

I ...</description>
		<link>http://rochelle.ca/2010/06/20/annoucing-my-new-job-ceo-of-bookriff/</link>
			</item>
	<item>
		<title>Vancouver&#8217;s Challenging Business Environment</title>
		<description>Yesterday, I read a great post by Alex Samuel, "Even in a virtual world, where you live still matters". Her thoughts were incredibly apropos because recently, I've been stewing about what the city of Vancouver has to offer business people like myself. As I stated almost two years ago, Vancouver ...</description>
		<link>http://rochelle.ca/2010/04/10/vancouvers-challenging-business-environment/</link>
			</item>
	<item>
		<title>Phenomenal Women in Science and Technology</title>
		<description>Yeah, today is Ada Lovelace Day! And, that means that for almost 50 hours (think of the entire world), we are paying tribute to phenomenal women in science and technology! Quite frankly, it's a real shame that we only focus on this topic for 50 hours because I'm sure the ...</description>
		<link>http://rochelle.ca/2010/03/24/phenomenal-puerto-rican-and-african-american-women-in-science-and-technology/</link>
			</item>
	<item>
		<title>Gamers Want Trust, Control, Simplicity, &amp; Playfulness, too</title>
		<description>I just read this interesting MediaPost article about consumer trends for consumer packaged goods and wondered how these food trends translate to the games space?
Trust
Players are looking for game publishers they can trust! Of course, they can always go with the tried-and-true, but they may also be open to trying ...</description>
		<link>http://rochelle.ca/2009/09/08/gamers-want-trust-control-simplicity-playfulness-too/</link>
			</item>
	<item>
		<title>Flexible and Experienced vs. Old and Stodgy</title>
		<description>Happy Labor Day! Today is the last day of summer and now, it's time to get back to business as the "New Year" begins. I'm re-reading a few books/posts as I prepare for my next venture (yes, there is something incubating and I'll report back in a few weeks or ...</description>
		<link>http://rochelle.ca/2009/09/07/flexible-and-experienced-vs-old-and-stodgy-leaders/</link>
			</item>
	<item>
		<title>Beyond Brand Valuation: Social Capital Valuation</title>
		<description>With the global financial markets in turmoil, valuations are on everyone's mind these days: financial valuations, market caps, brand valuations, etc. Today, I read a great article about the burst of the "Brand Bubble" and the impact this will have on brand companies' intangible assets. Brand valuation is a concept ...</description>
		<link>http://rochelle.ca/2008/10/13/beyond-brand-valuation-social-capital-valuation/</link>
			</item>
	<item>
		<title>Getting Beyond Media Content vs. Distribution</title>
		<description>Today, I read a great analysis of the Media industry by Paul Sweeting that rang so true! Here's what Paul said:
 On the Web, value is not created primarily by either content or distribution. Users create value out of content through the use of tools that enable them to do ...</description>
		<link>http://rochelle.ca/2008/08/11/getting-beyond-media-content-vs-media-distribution/</link>
			</item>
	<item>
		<title>Balancing Business and Creative Goals in Entertainment</title>
		<description>I just read a very interesting analysis by Shelly Palmer about Margins vs. Ratings and the Future of TV. Shelly makes some great points and looks to the past to better understand the future. As a business person, I find such articles really thought-provoking because they provide an important reminder ...</description>
		<link>http://rochelle.ca/2008/07/22/balancing-business-and-creative-goals-in-entertainment/</link>
			</item>
	<item>
		<title>The Vancouver Digital Media Vortex</title>
		<description>Last week, I was interviewed by the Vancouver Province for my thoughts on the Vancouver Tech scene. They wrote up a great article (and there's even a nice picture of me :-) ).

However, beyond what's mentioned in the article, I firmly believe Vancouver has the huge potential of becoming a ...</description>
		<link>http://rochelle.ca/2008/06/21/the-vancouver-digital-media-vortex/</link>
			</item>
</channel>
</rss>
